New product alert – Hydro Magic Collagen Catalyst


A solid skincare routine starts with a great cleanser (and by great cleanser we mean one that is suitable for your skin type). It is the first step on the road to fantastic skin.* But a single product that can make the biggest difference over time is a great serum.

Serums are high concentration formulas designed to penetrate deep into the skin and deliver visible results. They can brighten, lift, tone, target hyperpigmentation, moisturize, soothe, increase elasticity… Ishtar offers a couple of serums to target different skin concerns. The newest addition to our lineup is Hydro Magic Collagen Catalyst, a light aqueous serum that sinks in quickly, targets fine line and wrinkles and boost hydration.

Hydro Magic Collagen Catalyst works in three phases. It stimulates deep cell renewal by stimulating skin cells to produce more collagen. It protects the existing collagen from daily environmental damage. The formula also contains 72-hour hydration complex that boosts the skin’s moisture levels.

The star ingredient of our Hydro Magic Collagen Catalyst is Tripeptide-5 (also known as Syncoll™). A number of clinical studies has shown that Tripeptide-5 reduces the depth of wrinkles over a period of 28 days while more deeper wrinkles are reduced within a period of 3 months. Tripeptide-5 works by stimulating skin’s natural growth factor TGF-β (Tissue Growth Factor), a key element in the synthesis of collagen.

We combined Tripeptide-5 with Natural Moisture Factor (NMF) complex that contains Beta Glucan to replenish the skin’s moisture reserves.

Hydro Magic Collagen Catalyst hydrates intensely and instantly plumps up the skin. It is suitable for all skin types and can be used as a serum step in your routine, after cleansing and before your daytime or nighttime moisturizer.

Hydro Magic Collagen Catalyst is vegan and not tested on animals. It is free from parabens, mineral oil and silicones. Hydro Magic Collagen Catalyst is an upgraded replacement formula for Synergy Age Rewind Serum which is being discontinued.

*Try and ignore our obsession with cleansers.

Roberta Striga